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Industry News

China's fitness equipment boom index increased in Q2

Source:CHINA SPORTING GOODS FEDERATIONRelease time:2023-11-16Clicks:
China's Sports and Fitness Equipment Market Prosperity Index (abbreviated as SEI) was 56.82 in the second quarter of 2023, up 13.29 from the previous quarter.The SEI level rebounded to the expansion zone, with market demand stabilizing and picking up. Enterprise production and business activities were effectively released, and the industry maintained a good operating situation, which was consistent with that of the same period in previous years.
In the second quarter of 2023, the production and operation activities of Chinese sports enterprises were accelerated, and market demand continued to improve. With the introduction of a series of policies to promote the development and growth of the private economy and to expand domestic demand and promote consumption, this has led to an increase in the number of positive factors in market development and an increase in business confidence.
The rise in SEI is not only favourable to the survival and development of Chinese sports enterprises, but also an important benefit for overseas sports enterprises. The rising level of sports consumption in the domestic market is an important opportunity for overseas companies to participate in the domestic sports market.
However, for overseas companies, the timing of entering the Chinese market and choosing the right platform is important. China Sport Show
, as the wind vane of China's sports industry, is a good platform for foreign enterprises to learn about China's market, participate in China's sports industry and share the dividends of China's sports development.
China's sports business is steadily picking up, and is a great opportunity for overseas companies and markets to get involved. Welcome to CISGS to learn about business opportunities in the Chinese sports market.

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